Total Quality Management (TQM) is an enhancement to the traditional way of doing business.
Total - Made up of the whole
Quality - Degree of Excellence a Product or Service provides.
Management - Art of handling, controlling, directing etc.
TQM is the application of quantitative methods and human resources to improve all the processes within an organization and exceed CUSTOMER NEEDS now and in the future.
Defining Quality: Quality can be quantified as follows:
Q = P / E
where,
Q = Quality
P = Performance
Dimensions of Quality:
Total - Made up of the whole
Quality - Degree of Excellence a Product or Service provides.
Management - Art of handling, controlling, directing etc.
TQM is the application of quantitative methods and human resources to improve all the processes within an organization and exceed CUSTOMER NEEDS now and in the future.
Defining Quality: Quality can be quantified as follows:
Q = P / E
where,
Q = Quality
P = Performance
Dimensions of Quality:
- Performance: Primary product characteristics, such as the brightness of the picture
- Features: Secondary characteristics, added features, such as remote control
- Conformance Reliability: Meeting specifications or industry standards, workmanship, Consistency of performance over time, average time of the unit to fail
- Durability: Useful life, includes repair
- Service: Resolution of problems and complaints, ease of repair
- Response: Human – to – human interface, such as the courtesy of the dealer
- Aesthetics: Sensory characteristics, such as exterior finish
- Reputation: Past performance and other intangibles, such as being ranked first